Pricing that pays for itself.

Start free. Every plan answers visitors, captures leads, and hands off to your team. You only move up as you grow.

Free

$0/mo

Trying it out

  • 75 AI conversations / mo
  • 1 seat · 1 knowledge source
  • Grounded AI answers
  • Basic lead capture
  • Goallord badge
Start free

Starter

$14/mo

Solo businesses

  • 250 conversations / mo
  • 2 seats · 3 knowledge sources
  • Full lead capture + export
  • Email notifications
  • Remove badge
Choose Starter
Most popular

Growth

$39/mo

Growing teams & agencies

  • 600 conversations / mo
  • 5 seats · 15 knowledge sources
  • Appointment booking
  • Human handoff + live chat
  • Escalation routing + analytics
Choose Growth

Scale

$99/mo

Multi-brand & mid-market

  • 1,500 conversations / mo
  • 15 seats · unlimited knowledge
  • API + webhook access
  • Multi-site
  • Priority support
Choose Scale

Enterprise

Unlimited bots and sites, volume conversation pricing, SSO/SAML, a signed DPA, an SLA, data-residency options, and a dedicated success manager.

Talk to sales

Pricing questions

What counts as a conversation?+

A chat session where the assistant gives at least one AI answer. Plain greetings and pure escalations aren't metered.

What happens if I go over?+

Each plan includes a monthly conversation allowance. As you approach it we'll prompt you to upgrade. We don't surprise-bill you, and your bot keeps answering.

Is there a free trial?+

Yes. Every paid plan starts with a 7-day free trial, no credit card required. When it ends you simply drop to Free unless you choose to continue.

Can I change plans anytime?+

Yes, upgrade or downgrade whenever you like. Annual billing saves about two months.